Enterprise growth teams do not struggle with ideas - they struggle with clarity.
When you are spending $1M+ per month on Meta or running multi-channel budgets across Meta, Google, TikTok, LinkedIn, and programmatic, the core question is not “Can we make more ads?” It is:
- Which elements are actually driving performance?
- What should we launch next?
- Where is creative fatigue about to hit?
- How do we scale volume without destroying CAC?
GetCrux is an AI Creative Intelligence platform built to answer those questions with data, not guesswork.
AI Creative Analyzer: Watch Every Ad. Label Every Element. Find What Wins.
The AI Creative Analyzer ingests your full creative library and performance data across channels, then:
- Watches every video and analyzes static ads
- Labels individual elements inside each creative
- Clusters messaging, visuals, hooks, personas, and formats
- Maps them to custom performance metrics and winning criteria
Instead of relying on ad names or manual tags, GetCrux applies AI labels at the element level and lets teams create custom taxonomies aligned to their business.
Enterprise teams can:
- Define custom winning criteria per campaign
- Build numerator/denominator KPIs
- Segment by iOS vs Android
- Normalize metrics across channels
- Integrate multiple attribution models
GetCrux have integrated multiple attribution models including Northbeam and custom Android/iOS frameworks into the platform for multiple enterprises to align creative analysis with their source of truth.
This moves creative evaluation from “CTR is up” to:
- Which influencer demographic drives lowest CAC?
- Which hook timing correlates with CVR?
- Do fear-based triggers reduce CPA in high-intent cohorts?
Predictive Scoring Before Launch
GetCrux includes a pre-screen scoring mechanism to estimate creative performance before launch.
Inputs can include:
- Winner similarity
- Messaging clusters
- Engagement scores
- Visual attributes
- Custom performance formulas defined by the client
Every new creative can receive a confidence score based on historical performance patterns.
For high-spend enterprise accounts, this enables:
- Prioritized testing queues
- Risk-adjusted experimentation
- Fewer blind launches
Quantified Impact at Scale
Cloaked: $1M+ Monthly Spend, 2X Scale
Cloaked, a New York-based privacy app with 120,000+ users and $30M+ annual Meta spend, used GetCrux to scale aggressively.
Results:
- 200+ creatives per month
- 500+ creatives generated in one month
- <48 hours per iteration batch
- 2X win rate vs previous creatives
- $1M+ spend at 10% lower CAC
- +50% scale at 7-figure monthly spend
Creative volume became an advantage instead of a bottleneck.
Motion: 7,600+ Assets in 4 Months
Motion, serving 10,000+ B2B customers and backed by $75M in funding, generated 7,600+ assets in 4 months using GetCrux.
- 1,200+ creative volume
- <2 minutes average per creative
- Full dimension variants (9:16, 4:5, 1:1)
- Direct publishing to ad platforms
Enterprise Search Waste: $1.1M Identified
Across $72M in connected Google Search spend, GetCrux identified $7.92M in wastage, or 11% of spend.
For one fintech with $15M+ annual spend:
- $500K from irrelevant queries
- $325K from missed high-intent queries
- $275K from unoptimized bids
- $1.1M total waste uncovered
Creative and budget optimization are connected.
AI Audience Analyzer: Mine Comments for Conversion Insights
Performance teams often ignore thousands of ad comments because they simply can't process the volume.
GetCrux scans:
- Ad comments
- Reviews
- Competitor ads
- Public discussions
It clusters objections, sentiment, and emerging themes into structured insights that can directly fuel new creative angles.
Instead of manually reviewing long-tail feedback, teams can convert objections into scripts and briefs automatically.
AI Creative Generator: From Insight to Launch in Minutes
The AI Creative Generator converts winning patterns into on-brand assets.
Capabilities:
- Generate 4 variations per concept
- Recreate competitor ads within brand guidelines
- Produce 100+ creatives per week
- Create dimension variants automatically
- Lock brand guidelines and logo placement
- Push directly to Meta and other platforms
For Cloaked:
- 40 AI-generated creatives executed
- 50–60% of account spend driven by AI-generated statics
- Fully automated from ideation to publishing
Cost efficiency:
Fatigue Prediction and Refresh Timing
Creative fatigue is not detected after it happens. It is predicted.
The fatigue module:
- Monitors CTR, CAC, frequency
- Flags mid or high fatigue
- Predicts days until fatigue
- Allows custom fatigue conditions
Teams can define daily or weekly comparison logic and automate refresh planning.
Alerting and anomaly detection are supported to surface sudden performance shifts.
Cross-Channel Intelligence
GetCrux supports cross-channel normalization across:
- Meta
- YouTube
- TikTok
- X
- The Trade Desk
- Criteo
- InMobi
- Tatari
Attribution integrations include:
- AppsFlyer
- Northbeam
- Triple Whale
- Adjust
- Singular
- Custom models
Metrics can be consolidated and analyzed in one interface, and the AI Copilot can recommend reallocations based on normalized performance.
AI Copilot: Chat With Your Creative Data
The AI Copilot functions as a marketing-native intelligence layer:
- Generate new briefs from existing winners
- Identify patterns across high-performing ads
- Suggest new messaging angles
- Analyze top videos and produce scripts
- Perform semantic search across creative assets
Reports can be automatically delivered via Slack or email.
Role-based permissions and multi-user dashboards support enterprise collaboration.
Enterprise-Grade Security and Governance
GetCrux maintains:
- SOC 2 compliance
- ISO 27001 aligned compliance program
- Encryption at rest and in transit (TLS 1.2+)
- Dedicated Information Security Officer
- Role-based access control
- Monitoring and audit enforcement
Brand guidelines and legal compliance documentation are ingested during onboarding, and generation workflows adhere to those constraints.
Built for High-Volume Growth Teams
GetCrux is used by high-performing growth teams at:
- Rocket Money
- SoFi
- Cloaked
- Motion
- Ethos
- QuinStreet
- Rappi
The platform has saved 10,000+ hours across teams.
For agencies: with heavy workload:
- 180+ hours saved weekly across 18–20 buyers
- $18,000 per month in time saved
- <1 week onboarding time
From Guessing to Repeatable Winners
High-performing enterprise teams do not rely on intuition.
They:
- Label every element
- Normalize performance across channels
- Integrate attribution models
- Predict fatigue
- Pre-screen creative before launch
- Generate at scale with governance
GetCrux operationalizes that workflow end-to-end using AI agents across insight, audience analysis, creative generation, and ad operations.
If creative is the biggest lever on paid media, then creative intelligence is the highest ROI investment a growth team can make.
