Modern creative teams produce more assets than ever, yet most still depend on slow, error-prone, manual tagging to keep everything searchable, compliant, and ready for analysis. Missing or inconsistent metadata drives performance blind spots, weak insights, and endless operational overhead.
GetCrux replaces all of that with AI-powered Creative Ops that automatically tags every asset at scale: with accuracy, custom taxonomy support, and full automation across your workflow.
Automatic, High-Precision Tagging for Every Creative
GetCrux AI watches every ad - images, videos, carousels, and documents - and applies rich, high-quality tags without human intervention.
It detects:
- Visual objects, people, scenes, environments
- Text inside creatives (OCR)
- Logos and brand elements
- Emotional and narrative cues
- Product SKUs and category context
- Multi-language metadata
- Everything the eyes can see
This eliminates inconsistent or incomplete metadata, enabling reliable searchability, clean analytics, and brand-safe governance.
Custom Taxonomy Support Built for Enterprise Teams
Most automated tagging breaks when teams need brand-specific structure. GetCrux adapts to any taxonomy and keeps it consistent across large libraries.
- Import or build custom taxonomies
- Map AI-generated tags to brand terminology
- Support product hierarchies, messaging frameworks, and campaign structures
- Train or tune AI on custom examples
- Reuse taxonomies across brands, regions, and business units
This ensures metadata aligns with how your team actually works, not how generic tools name things.
End-to-End Automation That Fully Removes Manual Tagging
True elimination of manual tagging requires more than AI suggestions.
GetCrux automates the entire flow:
- Auto-tagging on upload
- Bulk tagging and bulk re-tagging
- Background processing at scale
- Rules-based automation (e.g., auto-transcribe videos, auto-detect objects, map tags into taxonomies)
- Automated version updates when creatives change
This gives creative, performance, and analytics teams a clean metadata layer without lifting a finger.
Deep Asset-Type Coverage
Unlike tools that only handle images, GetCrux tags every creative format used across social and paid channels:
Images
- Object detection
- Text-in-image extraction
- Logo identification
Video
- Shot and scene detection
- Frame-level tagging
- Speech-to-text
- Logo & object tracking
Documents
- Full-text extraction
- Semantic tagging for themes and narratives
This ensures full metadata coverage across the entire creative library.
Instant Search & Discovery That Actually Works
Once creatives are tagged, finding the right asset becomes effortless.
- Keyword search
- Natural-language search (“ads showing families outdoors with product visible”)
- Semantic search
- Faceted filtering
- Performance + tag combinations (“top ROAS ads with female protagonist”)
Teams spend less time hunting for assets and more time creating.
Connects to Your Existing Ecosystem
GetCrux integrates with the tools creative and growth teams already use:
- DAMs, cloud storage, internal folders
- Meta, TikTok, Google, YouTube
- Attribution tools and BI systems (Snowflake, Looker, Metabase, etc.)
- 1P data sources and custom pipelines
Smooth ingestion and distribution keeps workflows uninterrupted.
Scalable for Teams That Manage Thousands – or Millions – of Assets
GetCrux is built for high-volume creative organizations:
- Handles massive libraries with high concurrency
- Predictable throughput under peak loads
- Automated QA and confidence scoring
- Permissions, roles, and audit trails
- Multi-brand and multi-business-unit workspaces
This gives enterprises governance without slowing teams down.
Trusted Security & Compliance for Sensitive Verticals
GetCrux supports strict enterprise requirements:
- SOC 2, GDPR, and data-privacy controls
- Asset encryption in transit and at rest
- Region-based compliance rules
- Automatic detection of restricted assets, talent, and logo usage
- Optional anonymization of metadata for sensitive categories
Perfect for finance, insurance, health, identity, and regulated industries.
Learn more about how high-performing teams benefit from GetCrux
Why Teams Replace Manual Tagging With GetCrux
Creative teams choose GetCrux because it delivers:
- Accurate metadata that unlocks real insights
- Consistent taxonomy across brands, regions, and teams
- Zero manual effort in tagging workflows
- Higher-quality analysis for what drives performance
- Better compliance and governance
- Faster retrieval, reuse, and iteration
Most importantly, GetCrux gives teams the metadata foundation needed to find winning creative patterns, scale production, and improve performance without ever hand-tagging a single asset.
