GetCrux helps growth and creative teams generate large volumes of ad headline options that are actually usable, on-brand, and aligned to how your campaigns perform in the real world.
Instead of producing generic headline lists, GetCrux generates headlines as part of a full creative system that understands your audience, your channels, and the outcome you are optimizing for.
Headlines built for a specific audience, not a generic buyer
GetCrux generates headline options with explicit awareness of who you are trying to reach. Headlines can be shaped by persona, funnel stage, demographic signals, and inferred audience intent, using insights pulled from past winners, engagement data, and even ad comments.
This allows teams to create different headline sets for different segments instead of forcing one message to work for everyone.
Platform-aware headline generation by default
Every headline is generated in the context of where it will run.
GetCrux accounts for platform-specific constraints and norms across Meta, TikTok, Google, LinkedIn, and more. Character limits, tone expectations, formats, and publishing requirements are enforced automatically, so headlines are ready to launch without manual cleanup.
Headlines are not treated as isolated text, but as part of a channel-aware creative workflow.
Aligned to the metric you care about
You define what success means. GetCrux generates headline options based on your actual campaign goals, whether that is CTR, conversions, installs, CAC, or awareness proxies.
This ensures headlines are optimized toward the outcome you are trying to drive, not a one-size-fits-all objective.
On-brand and compliance-safe from the start
Brand guidelines, tone rules, banned phrases, and claim restrictions are applied during generation, not after.
GetCrux ingests your brand and compliance documentation once, then enforces those constraints across every headline variant. This is especially critical for regulated industries like finance, healthcare, and insurance, where unsafe language creates real risk.
Clear, relevant, and benefit-driven headline options
Headline generation is grounded in real product context and performance history.
GetCrux learns from your winning creatives, competitor ads, and audience objections to produce headlines that speak to outcomes and benefits, not vague features or abstract category claims.
CTAs are generated alongside headlines, aligned to funnel stage and platform norms.
Real creative variety, not shallow rewrites
GetCrux is designed to avoid repetitive outputs.
Headline variation comes from changing angles, emotional framing, persona focus, objections addressed, and competitive positioning. Teams can generate structurally distinct headline sets at scale without relying on simple synonym swaps.
Emotional, rational, urgency-driven, curiosity-based, and social-proof angles are all supported and informed by real performance data.
Full control over how headlines are generated
Teams can guide generation through prompts and persistent instructions, including required angles, excluded phrases, keywords, offers, tone, and references.
GetCrux supports batch generation, allowing teams to create dozens or hundreds of headline options in a single workflow, including recreating competitor-inspired concepts or expanding past winners.
All platform-specific constraints are enforced automatically.
Built to support testing and iteration
Headline variants are grouped, labeled, and tracked inside campaigns so teams can run structured tests across personas, angles, and formats.
GetCrux includes predictive scoring and confidence signals to estimate performance before launch, helping teams prioritize which headlines to test first.
As results come in, the system feeds performance outcomes back into future generation cycles.
Headlines generated with real context
GetCrux grounds headline generation in your actual product, creative assets, keywords, and competitive landscape.
Competitor ads are analyzed to identify overused angles and gaps, enabling differentiated headline concepts. Headlines are generated alongside primary text and visuals to ensure consistency across the entire ad.
Designed to fit into existing workflows
Generated headlines can be exported via CSV or pushed directly into ad platforms as part of end-to-end creative workflows.
Teams can collaborate on outputs, review and edit headlines before launch, and iterate quickly without adding manual overhead.
Scalable, predictable value
Headline generation in GetCrux is not priced per output or per experiment. It scales with creative volume and integrations, making it practical for teams running high-frequency testing.
Case studies show significant reductions in time spent brainstorming, rewriting, and producing ad copy, while supporting higher creative win rates and lower CAC across campaigns.
GetCrux turns headline generation into a repeatable, data-informed system that helps teams move faster, test smarter, and launch with confidence.
