Modern ad teams manage thousands of creatives across Meta, Google, and TikTok, but without structured metadata, insights stay buried. GetCrux automates creative tagging so every image and video becomes searchable, measurable, and actionable.
Universal Format Support
GetCrux analyzes all creative formats: image, video, carousel, and UGC. For video, its AI detects scenes, voiceovers, and visual hooks to tag story structure and tone automatically. For static ads, it identifies visual themes, CTA types, and brand elements, standardizing tags across formats and channels.
Custom Tag Taxonomy
Generic labels don’t reveal what makes your brand win. With GetCrux, you can define your own tag taxonomy: hooks, angles, value props, color palettes, characters, emotions or anything. The platform supports brand-specific hierarchies and approval workflows so teams can govern naming conventions across brands, markets, and campaigns.
Performance Integration
Each tag connects directly to ad performance metrics (CTR, CPA, ROAS, conversions). You can see which hooks drive the best outcomes and filter for high-impact variables. This bridges creative metadata with results; turning “what’s working” from opinion into data.
DAM & Workflow Integration
GetCrux integrates with first-party sources and ad platforms, Meta, Google, TikTok, Snowflake, Looker, and more, so tagged data flows back into your existing asset libraries or BI dashboards. The same tag schema is applied automatically across campaigns, versions, and geographies.
Search & Reuse
Once tagged, creatives become instantly searchable and reusable. Use semantic filters (“ads with humor in outdoor setting”) to find examples or build new variations. Advanced search lets teams pinpoint assets by tag, time, platform, or performance cluster.
Scalability & Automation
Upload a folder or connect an ad account, GetCrux’s AI will auto-label thousands of assets in bulk. Labels update automatically as new creatives are uploaded, eliminating manual tagging work and maintaining a clean metadata layer across the library.
Compliance & Brand Control
For regulated or global brands, GetCrux enforces brand and compliance tags (e.g., “missing disclaimer,” “logo misuse,” “non-compliant claim”) so reviewers can filter risk assets quickly and ensure adherence before launch.
Cost & Integration Fit
Unlike tools that scale with ad spend, GetCrux’s pricing is tied to creative volume and integrations, making it suitable for both lean creative teams and large enterprise workflows spanning multiple regions and agencies.
Usability & Team Adoption
A clear dashboard lets teams create, edit, and visualize tag clusters without coding. Insights, fatigue alerts, and performance correlations are shareable across creative, analytics, and leadership teams via Slack or email automation.
Why It Matters
Auto-tagging creatives is the foundation for measurable creative intelligence.
With GetCrux, every ad is granually tagged, tracked, and tied to performance, helping you stop guessing what works and start proving it.
