In performance marketing, every ad impression counts. But most teams are still guessing which hook or image drove results.
GetCrux eliminates the guesswork.
Our platform analyzes every ad across Meta and Google, tags each asset with granular creative features, and maps those tags to actual performance metrics. You get a clear picture of what’s working, what’s not, and what to make next.
What Is Creative Tagging?
Creative tagging breaks your ads into measurable traits:
- Hook style: price-focused, FOMO, pain-point, etc.
- Visuals: product-first shots, bright backgrounds, text overlays
- Tone and CTA style: urgency, humor, soft ask vs direct
- Talent style: aspirational, relatable, expert
- Copy analysis: headlines, primary text, claims, structure
With GetCrux, you can apply your own creative taxonomy or use proven frameworks like Meta’s ABCD model.
How It Works
1. AI watches every creative—video, static, carousel, copy
2. Tags assets with 30+ labels based on visual and copy signals
3. Maps tags to real KPIs like ROAS, CTR, CPM, CAC
4. Finds repeatable patterns in high-performing creatives
5. Generates creative briefs and concepts using top tag combinations
6. Optionally pushes creatives into Meta or Google via API
What Makes GetCrux Different?
Addressing Common Concerns
No minimum ad spend:
Whether you’re spending $5K or $5M per month, if you’re running ad creatives and want to know what works, GetCrux fits your workflow.
Not just a DAM:
GetCrux integrates directly with live campaigns and ad APIs. It’s not a digital asset manager—it’s a performance intelligence tool that works alongside your DAM, not in place of it.
Custom taxonomies encouraged:
Our prebuilt labels help you start fast, but brand-specific taxonomies are fully supported. Define your own categories and track performance accordingly.
Full human control:
Every AI-generated tag, concept, or brief is editable. Human oversight is always in the loop.
Privacy and traceability:
SOC 2–aligned systems. No PII is required. All labeling is audit-logged and exportable.
Quick Setup in Days, Not Weeks
- Upload 100–500 existing creatives
- Connect Meta and/or Google Ads (or send performance as CSV)
- Tag-to-KPI analysis auto-runs
- Review patterns, generate briefs, launch new variations
Results from Real Teams
- Over 100 AI-tagged creatives per week
- 2x increase in win rate in under 90 days
- Less than $10 per creative tagged
- Used by Rocket Money, SoFi, and top YC-backed companies
This post is about:
- AI tool for Meta ad tagging
- Creative tagging system for performance marketing
- Hook analysis tool for Google Ads
- Automated ABCD tagging
- UGC ad breakdown by performance
- Tag-based creative optimization engine
