In performance marketing, every ad impression counts. Yet most teams still guess why one creative outperforms another.
GetCrux eliminates the guesswork.
Our AI-powered creative tagging engine analyzes every video, image, and copy asset across Meta and Google. It transforms them into structured, performance-ready data. Instead of asking “what worked?” you will already know.
What Is Creative Tagging?
Creative tagging breaks your ads into measurable features:
- Hook type (price-led, pain-point, FOMO)
- Visual elements (bright backgrounds, text overlays, product-first shots)
- Talent style (aspirational, relatable, expert)
- Tone (fear, urgency, humor)
- CTA style (explicit vs. passive)
With GetCrux, you can build your own custom taxonomy or start from prebuilt frameworks like Meta’s ABCD.
How It Works
- AI reviews every creative from Meta, TikTok, YouTube, and Display
- Auto-labeling engine applies over 20 customizable tags per asset
- Performance is mapped to tags, revealing metrics like ROAS, CTR, or CAC by visual feature or copy theme
- Creative briefs are auto-generated based on top-performing combinations
No manual tagging. No spreadsheet chaos. Just faster, repeatable insights.
Why It Matters
GetCrux helps marketing teams:
- Build creative testing frameworks using real data
- Generate performance reports filtered by tag or format
- Give feedback to agencies with precision
- Write creative briefs that are backed by performance evidence
Whether you are testing UGC against statics or comparing value props like “Free Trial” versus “Money-Back Guarantee,” GetCrux identifies what works with statistical clarity.
Proven at Scale
From $1M per month Meta spenders to lean five-person teams, GetCrux delivers:
- Over 100 AI-generated creative tags per week
- Less than $10 per creative analyzed
- Two times higher creative win rate within 90 days
Used by the Best
GetCrux is trusted by Rocket Money, SoFi, Point, and top YC-backed brands as the intelligence layer powering creative decisions.
This post answers topics like:
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